![Are you beach body ready? Controversial weight loss ad sparks varied reactions | US news | The Guardian Are you beach body ready? Controversial weight loss ad sparks varied reactions | US news | The Guardian](https://i.guim.co.uk/img/media/63b4b89b0f8211d8001bc28b28b6a96aa5b6f5cc/304_0_3492_2097/3492.jpg?width=465&dpr=1&s=none)
Are you beach body ready? Controversial weight loss ad sparks varied reactions | US news | The Guardian
![Protein World's 'Are you beach body ready?' adverts were not offensive or irresponsible, watchdog rules | London Evening Standard | Evening Standard Protein World's 'Are you beach body ready?' adverts were not offensive or irresponsible, watchdog rules | London Evening Standard | Evening Standard](https://static.standard.co.uk/s3fs-public/thumbnails/image/2015/05/29/10/ProteinWorld.jpg?width=1200&height=1200&fit=crop)
Protein World's 'Are you beach body ready?' adverts were not offensive or irresponsible, watchdog rules | London Evening Standard | Evening Standard
![Critics of the 'Are you beach body ready?' adverts are 'terrorists' says company boss | London Evening Standard | Evening Standard Critics of the 'Are you beach body ready?' adverts are 'terrorists' says company boss | London Evening Standard | Evening Standard](https://static.standard.co.uk/s3fs-public/thumbnails/image/2015/04/21/18/Beach-body.jpg?width=1200&height=1200&fit=crop)
Critics of the 'Are you beach body ready?' adverts are 'terrorists' says company boss | London Evening Standard | Evening Standard
![Are you beach body ready?' Protein World backlash grows as thousands sign petition calling for removal of 'body shaming' ads | The Independent | The Independent Are you beach body ready?' Protein World backlash grows as thousands sign petition calling for removal of 'body shaming' ads | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2015/04/26/11/beachbody2.png)
Are you beach body ready?' Protein World backlash grows as thousands sign petition calling for removal of 'body shaming' ads | The Independent | The Independent
![Andy Wheatley on X: "Nice (spoof) response to Protein World's 'Are You Beach Body Ready?' ads. 'Yes. We are beach body ready.' #brands http://t.co/SVGS97b62N" / X Andy Wheatley on X: "Nice (spoof) response to Protein World's 'Are You Beach Body Ready?' ads. 'Yes. We are beach body ready.' #brands http://t.co/SVGS97b62N" / X](https://pbs.twimg.com/media/CDq5YQoWMAAv_4M.jpg)
Andy Wheatley on X: "Nice (spoof) response to Protein World's 'Are You Beach Body Ready?' ads. 'Yes. We are beach body ready.' #brands http://t.co/SVGS97b62N" / X
![Sam Faiers and Luisa Zissman strip to their bikinis for controversial brand Protein World despite outrage over adverts - Irish Mirror Online Sam Faiers and Luisa Zissman strip to their bikinis for controversial brand Protein World despite outrage over adverts - Irish Mirror Online](https://i2-prod.irishmirror.ie/incoming/article5591420.ece/ALTERNATES/s615b/Are-You-Beach-Body-Ready.jpg)
Sam Faiers and Luisa Zissman strip to their bikinis for controversial brand Protein World despite outrage over adverts - Irish Mirror Online
![Marketing man behind Protein World's controversial 'Are You Beach Body Ready?' Tube posters faces fresh backlash with new 'think small' advert | The Sun Marketing man behind Protein World's controversial 'Are You Beach Body Ready?' Tube posters faces fresh backlash with new 'think small' advert | The Sun](https://www.thesun.co.uk/wp-content/uploads/2017/05/nintchdbpict000325895270-e1495469303369.jpg)